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Bloomberg Television

How Companies are trying to get the Chinese to spend during the ‘Golden Week’ ๐Ÿ˜บ

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never did I ever expect to ski in Shanghai now that China’s delivered bags of progrowth goodies for its struggling economy the question now is Will reluctant consumers take the stimulus bait and Shop or continue to lie flat and hold back over this week-long National Day holiday simply put the Chinese consumer is becoming much more value conscious and that’s being felt across the economy including in the hospitality sector Global Resort chain Club Med owned by China’s fun group says it needs to find new experiences to attract price sensitive guests like bringing the Alps indoors to a massive facility tied to a Club Med an hour outside of China’s Financial Capital it’s one of the largest indoor ski and boarding slopes in an otherwise flat Coastal Eastern China following the Beijing Winter Olympics winter sports are increasingly popular this is a 91,000 s met facility at and as you can see there’s no shortage of customers even though the price tag is not cheap you have the club bed next door so one night room in the hotel plus one day skiing is about $360 not cheap but it does offer yearr round outdoor Leisure Sports will actually indoor

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